Creating online video’s is a great way to provide resources and guidance to prospects and clients. Online video can also position you a knowledgable expert in your field and you have probably heard that they also increase the time people will stay on your website if the content is relevant and professionally delivered.

But what if you are concerned about the investment required to create online video’s especially if you have a limited development budget or you do not have the resources to outsource the production?

Well I just heard today that Camtasia Studio, one of the tools I use in my business, is making available a completely free, full version of screen capture video software Camtasia Studio Version 3 for a limited period of time. 

I use Camtasia Studio for tutorials around building your personal brand and developing your employer brand and for customer service resources to help the members of my online membership community get familiar with the environment and you certainly do not need to be a technical whizz at all to use Camtasia Studio. You could also use Camtasia Studio to create information products that you can then sell to realise new streams of revenue from your practice.

You can download your free version of Camtasia Studio here and then register it. Then develop your action plan to use online video’s to attract more clients, support your current clients and grow your profits.

ADDITIONAL RESOURCES

• If you are looking for ideas and inspiration about how to use online video’s in your practice, you can read an article I wrote earlier this year
• My good friend and colleague Chris Austin has created some terrific free training videos where you can experience Camtasia Studio - Chris provides excellent guidance in how to use Camtasia.

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