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As you will have read about, I have been chairing the organisation of a global telesummit taking place on the 8 November 2007 and will be attended by authors, speakers and leaders in the field of personal branding.

In case you have not had the opportunity to study the programme schedule in detail, I am going to post the details of the seminars I will be specifically taking part in. If the event is not of interest to you, then there is no need to continue to read the remainder of this article.

In today’s market place, building brand evangelists for your product or service – be it your customers, employees or partners – is one of the most effective ways to build your business.

Evangelism is the process of of engaging people to believe in your product or idea as much as you do.

I will be taking part in a conversation with leading marketing and business experts to share their perspectives on how we have created buzz and used new technology to build our own brands and create teams of brand evangelists. I will be joined on the panel by Tim DeMello, John Jantsch, Guy Kawasaki and Andy Sernovitz.

This session will take place at 10am ET (3pm Dublin and London) on the 8 November 2007.

If you would like to join me to hear what these marketing experts have to say about brand evangalism, you can register at the personal branding summit website – and if you can not attend then we will be recording the seminar.

I do hope you will be able to join us.