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I was recently in conversation with my podcast mentor and was struck by a simple but really effective way that they created a new form of valuable content in their workshops and teleseminars.

I am hugely into leveraging and re-purposing what we do so that we can be more productive and also save time adn energy.

So I took note of this idea and it is definately one I will be using in the future.

If you are recording a live seminar or teleseminar when teaching a workshop, invariably you will be asked questions by your students.

Rather than just recording the session, here is where you make a break in the flow.

You then state:

The frequently asked question is – then you repeat the question again that your student asks.

You then go on to give the answer to the question.

The opportunities for using the FAQ’s are endless including:

• creating an information product based on an audio postcard tutorial format
• adding the questions to the sales page for your future programme
• using the questions as additional bonus materials for each of your workshop modules so that you do not have to spend time covering the basic questions for the programme.

How could you use the power of audio to create FAQ’s for your programmes and services to leverage your time and provide great added value to your clients?