I try my best to manage the small touch points and also to remember to say thank you and acknowledge people. I am far from perfect and find it especially challenging for example with the volume of email I get each day.

Perhaps we should agree expectations with people around us – for example in one of the teams I am leading at the moment I make sure that people know I will get back to them in 48 hours and also I let them know if I am away on business travelling.

I find so many of your comments here spot on when it comes to managing your brand. It is the little things that count. Just because I am a detail oriented person myself does not mean that I am always keenly aware of how my communication or behaviour is being received – especially when I am quite busy and my focus can be more on getting things done than anything else.

I recall a post where you talked about people who do not take the time to say a simple thank you when you send them an article or do something on their behalf. It happens to me quite often and I always wonder why people lose such a no-cost, low-energy way of reinforcing a positive brand image. Perhaps in today’s high paced world, we believe we no longer have the time…

Many thanks for reminding us of the little things….

Megan

However if we actively seek feedback and seek to review other peoples perceptions (which for them is their reality) then we can choose to take action of not to refine our reputation.

All to often I have noticed that many people wonder why they are not achieving the success they desire – especially in the corporate world.

If they understood the perceptions held by others about them, that would give them an opportunity to review how they influence, connect and engage with others to achieve the success they desire.

Working on brand you. You are even if you are not trying to. Why should you worry about how you are perceived? Why concern yourself with your personal brand?…