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Watch my latest FREE webinar where I cover 7 Essential Tips for Generating and Retaining More Business Using LinkedIn? You can leave your feedback at my Marketing Mentor Facebook PageThis weekend I’ve been having lots of fun researching online video. It’s one of the strategies in social media communications that I have yet to [...]

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So you have your data base of clients and prospects which you nurture and develop over time. But have you as valuable a list of your media contacts?
 
Your media database is a critical part of your business development toolkit and includes contacts in traditional and new media – people who can assist you in extending your [...]

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So you are thinking about launching a podcast to connect to prospects and attract more clients. But how do you make sure that you deliver content that will be relevant and seen as of value?
Here are 7 rules of podcasting to generate more leads, more clients and more profits:
1. RESEARCH YOUR MARKET
Review other podcasts in your niche [...]

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As someone who both creates media plans for my own business, my clients and for the professional associations I am involved in, and someone who gets an ever increasing number of pitches from people to promote or advertise on my blogs and podcasts, I was delighted to be referred by David Meerman Scott to a [...]

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With the announcement of the Irish Blog Awards tomorrow, many people have been busy behind the scenes, not least Damien the founder of the Irish Blog Awards.

As I mentioned previously, the bloggers in the Irish Business Blog category are collaborating in creating a special report about business blogging in Ireland where [...]

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