July 4th, 2009 by Krishna De /
Irish bloggers answered the call for a ‘beer and pizza’ – no it wasn’t a Tweet up, but an invitation by Ogilvy on behalf of Diageo Ireland to watch the first airing of a new ad for Budweiser to be aired on Sky TV as part of a new advertising campaign starting on 4 [...]
March 17th, 2009 by Krishna De /
One of the areas I have noticed that holds us back from being successful in marketing our products and services is not the technical ‘know how’. Nor is it having the financial resources to invest in marketing programmes or collateral.
It’s a subject that I recently spoke to my friend and New York Times bestselling author [...]
March 17th, 2009 by Krishna De /
Are you prepared to lose control of your brand? Well that’s the question I put to the Association of Advertisers in Ireland last week at a workshop that I facilitated.
We had a great debate and there were some great case studies in the room of businesses using social media and achieving a real return on [...]
September 9th, 2008 by Krishna De /
[ October 7, 2008; 10:00 am to 4:00 pm. ] I am delighted to be collaborating with Limerick County Enterprise Board to deliver a half day workshop on new media and social media to build your brand, connect to customers and consumers and grow your business through online strategies.
This live ‘in person’ workshop is FREE to attend and the details are as follows:
Date: Tuesday 7th [...]
September 5th, 2008 by Krishna De /
If you only have one piece of marketing literature for your business and it’s your business card how can you make it work harder so that it helps you attract potential clients and more profit?
In the Technology section of the Irish Times today there is an article by Karlin Lillington which explores why we don’t [...]
