Watch my latest FREE webinar where I cover 7 Essential Tips for Generating and Retaining More Business Using LinkedIn? You can leave your feedback at my Marketing Mentor Facebook PageMany, many years ago I used to travel to Spain to support one of the European based businesses that I was accountable for. At that time I [...]

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Take a look around your office or work station today.
How would it look through the eyes of a visitor to your office – especially a new employee?
Would you consider your work place a source of inspiration or a drain on your emotional energy?
Building a strong employer brand to attract and retain great talent involves far more than building effective [...]

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If like me you are an avid reader of business books (especially those about building your brand, personal branding and attracting more clients), you might want to check out a new book published by Wiley that is launched today by Ben Mack about branding.
I’ve heard Ben Mack on a number of programmes and he has some [...]

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At this time of year you often see many industry awards being announced.  But how can entering awards help you build your corporate brand, your employer brand or your personal brand and help you grow your business?
Now I know you can be reticent about self promotion, but entering for an award has a number of benefits.  Here [...]

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I’m often asked by leaders of professional service firms when they are considering authoring their own blog, how will blogging attract more clients and how do you encourage people to read your blog?
This year I’m implementing a number of strategies to continue to build my corporate brand and my personal brand online with my blog and [...]

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