Watch my latest FREE webinar where I cover 7 Essential Tips for Generating and Retaining More Business Using LinkedIn? You can leave your feedback at my Marketing Mentor Facebook PageIn case you missed the earlier articles about the forthcoming social media training programme taking place between the 20 n29 February 2008, here is a quick [...]

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As I’ve posted about recently, I will be one of the faculty leading a new and exciting programme about social media marketing.
The programme is taking place through distance learning - all you will need is a phone to attend the programme. If you know the social media space, you will recognise some high profile speakers and authors in [...]

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As we grow our professional services practice, there are two key areas we can focus on to drive growth in profits.
Firstly growing revenue generation with new offerings, attracting new clients and working closely with exiting clients so that we build long term sustainable relationships with them – all areas we focus on here at Biz [...]

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As someone who both creates media plans for my own business, my clients and for the professional associations I am involved in, and someone who gets an ever increasing number of pitches from people to promote or advertise on my blogs and podcasts, I was delighted to be referred by David Meerman Scott to a [...]

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The latest Marketing Trends Survey from The Chartered Institute of Marketing has revealed that while advertising is still the biggest item in average marketing budgets, its position is being eroded as more resource is devoted to other marketing activities.
The survey reported that UK marketing budgets were on average split across:

advertising (just under 15%)
lead generation (12%)
relationship management (12%)
direct [...]

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