This last week there have been a a couple of notable business projects reaching out to connect with bloggers and using new media as part of an integrated campaign of 360 marketing that have caught my attention.
REVIEW OF YOUR COUNTRY YOUR CALL
‘Your Country Your Call’ is a new project and is a countrywide competition [...]
Increasingly we are looking for value for money in the purchases we make. I cover the subject of creating an irresistible offer in my digital marketing and social media workshops and without question, the attendees agree that they are also on the look out for great value offers.
Last year Hitwise reported that in the UK, [...]
Last year I recorded and published a podcast about using the Google.com Local Business Centre to list your business and enhance your online visibility using this free tool.
I was recently explaining it to my client – and decided to create a short video tutorial to explain the benefits and how to get started. And I [...]
Last week I spoke at the Content is King Conference hosted by Media Contact in Dublin. I shared 20 best practice tips for using social media in your marketing and communications programme covering specific case studies from Ireland and across the globe.
I’ve created a handout with the key points that I shared which will be [...]
At the Content is King conference, Phil Scott, VP of the VP of the Consumer Digital Group of Kodak spoke about the transition that Kodak has made from photography to video. He presented the history of Kodak and a few dates caught my attention:
1975 – worlds first digital camera prototype was developed by Kodak
1997 – [...]


























