May 29th, 2007 by Krishna De /
Most of the businesses I talk to are constantly striving to maximise the return of investment in their marketing spend.
In today’s competitive environment we need to make every cent work harder for us.
Yet how are we meant to be able to also build our brand at the same time?
Once you have clarity on your target [...]
April 26th, 2007 by Krishna De /
Posted by Krishna De under
Branding,
Business blogging,
Business strategy,
Corporate branding,
Customer service,
Ezines and newletters,
Ireland,
Krishna consults,
More clients,
Network,
Networking offline,
Networking online,
New media,
Podcasting for profit,
Recommended resources,
Social media
Many, many years ago I used to travel to Spain to support one of the European based businesses that I was accountable for. At that time I preferred to holiday to far away places – but that was before three little girls entered our life!
However with three babies under the age of 15 months back in 2002 [...]
February 19th, 2007 by Krishna De /
As a busy professional services practice, it is likely that time is a premium resource.
One of the strategies I enjoy teaching my clients is how we can achieve so much more in terms of outcomes and results and attract more clients by leveraging our time and repurposing what we do.
There are three key strategies that will [...]
February 13th, 2007 by Krishna De /
[ February 19, 2007; 6:00 pm to 7:00 pm. 6:00 pm to 7:00 pm. ] Writing and distributing your ezine or online newsletter is an excellent low cost marketing strategy to bring value to your clients and attract more of your ideal clients.
But why is it that less than 3% of professional services firms in Europe, and less than 1% of professional services firm in Ireland are providing a newsletter [...]
February 12th, 2007 by Krishna De /
Every month I browse thousands of websites as part of my research for my own business and my clients. Less than 3% of professional services firms in Europe offer their website visitors an opportunity to register for a newsletter, ezine (an online newsletter delivered by email) or special report.
Your website is a very valuable marketing tool and if [...]
