I often get asked how to get the maximum benefit from social media investing the least time.
It seems that many people are looking for high impact results with little effort. I remember listening to Richard Delevan last year at an event hosted by the Dublin Chamber of Commerce comment that you needed to invest at [...]
Social media and social networks are being used increasingly for fundraising, communication updates and at times of disaster – from posting updates on Twitter to sharing information on YouTube.
Here are some examples that caught my attention this week.
The disaster in Haiti has been much publicised in the traditional media and earlier this week I noticed [...]
The second of January 2010 – we are now two days into a new year but have you decided how to say it?
Well if you have turned on the news you might be aware that there is a debate going on across mainstream media and in fact the Internet.
In the US the National Association [...]
You might have seen the new advert for Carlsberg in Ireland called ‘The Secret’. It is based on a true story from 1883, where Carlsberg scientist Professor Emil Hansen discovered the method of isolating pure yeast culture. I was approached by their PR company about the new advert and have written about it over at [...]
With the increase in the number of people with iPhones I’ve noticed a number of brands developing iPhone applications. (No I don’t yet have an iPhone as i am an avid Blackberry user.)
Here is an example of Denny.ie who have developed an iPhone application called the Denny iFry iPhone Application which lets you fry up [...]


























