Today PricewaterhouseCoopers (PwC) releases their Global Entertainment and Media forecast for 2008-2012.
The PwC Global Entertainment and Media Outlook forecasts revenue rising by an average of 6.6 percent a year to $2.2 trillion by 2012, boosted by advertising-supported digital and mobile media and an explosion in the adoption of broadband.
According to the PricewaterhouseCoopers (PwC) Global Entertainment And Media [...]
[ February 26, 2008 9:00 am to February 29, 2008 6:00 pm. ] Next week is an exciting week in the world of the web for Ireland with the inaugural Irish Web Technology Conference 2008 (IWTC 2008) organised by IrishDev.com in association with the Python Ireland, Ruby Ireland, Microsoft Technology, Dublin Java & PHP User Groups and First Port Jobs.
IWTC 2008 is an event by the Irish web [...]
In the course of hosting social media workshops to support your corporate brand, your employer brand and your internal brand strategy, I always like to ensure that we finish the session with an action plan for the next 90 days.
Included in the action plan are SMART (Specific, Measurable, Achieveable, Results orientated and Time bound) goals.
This enables the CEO [...]
So you have your data base of clients and prospects which you nurture and develop over time. But have you as valuable a list of your media contacts?
Your media database is a critical part of your business development toolkit and includes contacts in traditional and new media – people who can assist you in extending your [...]
So you are thinking about launching a podcast to connect to prospects and attract more clients. But how do you make sure that you deliver content that will be relevant and seen as of value?
Here are 7 rules of podcasting to generate more leads, more clients and more profits:
1. RESEARCH YOUR MARKET
Review other podcasts in your niche [...]


























