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When Or Should You Be Prepared To Lose Control Of Your Brand?
March 17th, 2009 by Krishna De /
Posted by Krishna De under Branding, Marketing online, Raving fans

Watch my latest FREE webinar where I cover 7 Essential Tips for Generating and Retaining More Business Using LinkedIn? You can leave your feedback at my Marketing Mentor Facebook PageAre you prepared to lose control of your brand? Well that’s the question I put to the Association of Advertisers in Ireland last week at [...]

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Evangelizing Evangelists to Build a Business and Build Your Brand
November 4th, 2007 by Krishna De /
Posted by Krishna De under Branding, Raving fans, Technology, Teleseminars

As you will have read about, I have been chairing the organisation of a global telesummit taking place on the 8 November 2007 and will be attended by authors, speakers and leaders in the field of personal branding.
In case you have not had the opportunity to study the programme schedule in detail, I am going to post [...]

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Making a great impression with customers
June 17th, 2007 by Krishna De /

How many times have you walked into a store and looked to make a purchase but the customer experience was so awful that you left without spending a dime?
Or perhaps the last time you went to your dentist you were met by a grumpy receptionist who made you feel as though it was easier to [...]

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Establishing your own business may be your life time ambition.
But had you foreseen the challenges ahead, I am guessing there may be days when you wished you had not set up your own business.
In today’s world, as consumers we are all searching for the fast answer:

audio books are abridged versions of the full book to [...]

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Saying thank you is bad for your brand
February 1st, 2007 by Krishna De /

Have you noticed the trend in business that saying thank you has just gone out of fashion in fact it’s positively ‘de rigueur’ not to acknowledge people and can be damaging to your personal brand.
Here are four examples:

I’ve noticed a trait in some of my clients that often when they email me asking questions between meetings requesting [...]

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