With the increase in interest in Corporate Social Responsibility here in Ireland, I was delighted to hear about the forthcoming conference specifically for SME’s.

Corporate Social Responsibility has been on the agenda of many corporates for several year - in fact for generations in the case of some organisations. However it’s not been an area that many SME’s have taken not of as they often have not known where to stand and it has not been seen as a priority.

One of the organisations I am working with has recently introduced a CSR strategy and interestingly a tender that they have just received is asking them to provide details of their CSR policy.

Corporate Social Responsibility is also becoming increasingly important both in terms of attracting talent where many studies are now indicating that particularly if you are looking to recruit and retain the Generation Y workforce, they are taking note of an employers commitment to CSR.

It is also critical in relation to maintaining a licence to operate, building an effective relationship with the community you are based in and can impact on the reputation of your brand if not taken seriously.

The event is taking place on the 13 May 2008 at the Castlenock Hotel and Country Club, Castlenock, Dublin and is free to attend.

The conference is calles CSR4U and will provide insights into how SME’s can integrate social and environmental concerns into their business.

CSR4U has EU funding hence it is free to attend - however do register ahead of time to secure a place.

The conference will cover the business case and the business benefits of CSR.

You can find the details of the CSR4U conference here and a registration form for the CSR4U conference here.

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One of the programmes I am teaching at the moment has an extraordinary groups of entrepreneurs as participants - one in particular is Rich Klein who is a PR expert for law firms.

He recently gave a special workshop for the course participants and the content he shared about PR was outstanding - so much so that I invited him to join me as a guest expert for a forthcoming Biz Growth Live call so you will have the opportunity to hear him first hand in a few months time.

I know a number of people here at the Biz Growth Community are in the legal profession and if that’s you you might be interested to know about Rich’s forthcoming programme which starts on 16 April 2008 which is specifically about crisis communications for law firms.

The programme takes place at 1pm ET (6pm Ireland/UK) by phone on the 16th, 23rd and 30th of April and the 7th May 2008.

Law firm leaders can learn how to defend their firm’s hard-earned reputation beginning April 16, 2008, the launch date of a new four-part teleseminar called Crash Course on Crisis Communications for Law Firms.

The investment for the programme us US$299 for whcih you will get Sample press statements written crisis tips accompanying every call, a transcript of each call, a recording of each call - and in fact you can bring your whole team to listen to the call.

*SPECIAL PRICE FOR BIZ GROWTH NEWS READERS* - Rich has generously offered  the early bird price for his seminar if you mention ‘Krishna sent me’. Please note this is not an affiliate programme.

So if you want to manage your law firms reputation and are concerned about how you would handle communications in a crisis or get the inside track on crisis communications so you are better informed for your clients, I highly recommend you check out the programme.

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