Watch my latest FREE webinar where I cover 7 Essential Tips for Generating and Retaining More Business Using LinkedIn? You can leave your feedback at my Marketing Mentor Facebook PageDo women and men interact differently online is a question I often get asked. Well here is some research that will help us all when [...]

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Have you embraced social media marketing in your small business yet?
Recent research conducted on behalf of O2 in Ireland identified that 23% of SME executives are now members of a business or professional social media site.

18% had a profile on LinkedIn
15% have registered with Facebook
10% have a twitter account.
9% have a blog (up from 5% [...]

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So just what is the point of Twitter? In my seminars, consulting and mentoring I often find many business leaders still wondering if Twitter is of value to their online marketing.
One metric I came across recently was research by Irish web analytics company Stat Counter who reported that Twitter generated almost one in ten Social [...]

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Could you go 24 hours without being connected to the media – no mobile phone, iPod,  iPad, television, radio, magazines, newspapers, computers – yes no Facebook, no Twitter and no text messaging?
Yesterday someone I was with mentioned they had been out for dinner and noticed a family in the restaurant where Mum, Dad and [...]

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Do you allow your employees to access social networking sites at work?
I meet PR professionals and marketing managers each week who can not access Facebook from their work computer as it has been blocked. I also see that in some organisations there is an area often near the reception or staff restaurant where certain PC’s [...]

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