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Today I was at a conference hosted by The Brain Food Store where there were some great speakers – check the Twitter hash tag for the conversations and insights shared by people at the conference – #bfs10.
As usual however, one of the great things about attending conferences is the opportunity to meet interesting people and [...]

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Increasingly we are looking for value for money in the purchases we make. I cover the subject of creating an irresistible offer in my digital marketing and social media workshops and without question, the attendees agree that they are also on the look out for great value offers.
Last year Hitwise reported that in the UK, [...]

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Today I am at the International conference for HostelWorld.com where over 350 hostels from across the world will be gathering for two days to discuss best practice in business development and social media to ensure they have a successful 2010.
I am chairing a session with some of the hostels and we are exploring their use [...]

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I often get asked how to get the maximum benefit from social media investing the least time.
It seems that many people are looking for high impact results with little effort. I remember listening to Richard Delevan last year at an event hosted by the Dublin Chamber of Commerce comment that you needed to invest at [...]

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Wouldn’t it be nice to brand your Tweets so that every message did not promote the service you are using to send your Tweets from such as Tweetie, UberTwitter, Tweetdeck etc?
Well now you can. Take a look at the Tweet I sent yesterday where under the Twitter message there is a note to say that [...]

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